20071004

Chinese ale destined for U.S. market

Macau Ale is headed for the American market, scheduled to be released sometime next year in the New York metro market.

Aladdin Trading Co. will be the importer. According to its president, Theodore O'Connor:

"The popularity of ales with U.S. beer consumers, coupled with a need for a more full-bodied ale in the Asian beer segment, drove us to approach the brewery to begin production of a nice amber ale.

"After about a year and a half of trial and error, sourcing the proper ingredients and, updating the packaging, we finally hit pay dirt. I think our customers will be very happy with the end result. ... It's a beer that is part micro brew, part high end import beer."

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